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PR: Planning and Management
Course Overview
18th July 2010
2 Weeks
Dubai
£3800
Public relations managers invariably have too much to do within very tight deadlines. This course focuses on the planning and management capabilities they need to lead in a way that is productive, cost-effective and wins respect.
Who should attend?
Senior and middle managers responsible for leading communications teams in public, private and voluntary sectors.
Benefits of Attending
- Develop a structured environment and good working practices in your team
- Help team members develop their skills and abilities
- Prioritise resources, people and budgets
- Understand the financial aspects of public relations
- Get the best from external suppliers
- Win respect with internal and external allies to help you achieve your objectives
- Improve your own management expertise & performance
Programme Outline
- Developing and implementing the PR strategy
- Managing reputation
- Project Management Technique
- Creating and Managing the PR Team
- Budgets and Value for Money
- Managing Relationships
- The PR Manual
Accreditation
Course Discounts
Current Offers
1 |
2010 Brochure
Please download our current brochures.
